Put your event out front

Place and time in the marketplace — never impressions. Pick a start date on a calendar, pay by the day, and afterwards you see how many tickets each placement sold.

What's for sale

Marketplace headline

The full-screen poster that opens the home page

€15.00 per day · excl. VAT

Minimum 3 days, maximum 60

How many: 5 on the home page

See the technical sheet
Marketplace headline: The full-screen poster that opens the home pageThe full-screen poster that opens the home page. Drawn area: screen width × 620 px, 16:9, cropped to the screen.Your ad
Aspect ratio
16:9, cropped to the screen
Drawn area
screen width × 620 px
Text zone
bottom 45%

Palco writes on top

  • “Advertising” label and category
  • Event name
  • Date and municipality
  • “Tickets” button

It is not a crop: it is where you should not put what matters in your cover. A poster with the artist's name at the bottom ends up with it under the title we write.

The artwork is the event cover

There is no separate file to send. The cover already on your event serves every placement with artwork: stored as WebP, 16:9, up to 1920×1080 px. That is a ceiling, not a guarantee — a smaller cover stays smaller, because pixels that do not exist are not invented. JPEG, PNG or WebP up to 8 MB, and the photo metadata does not survive the trip.

Book it yourself in the dashboard.

Top of a category

The full-screen poster that opens a category page, in the event’s municipality

€7.00 per day · excl. VAT

Minimum 3 days, maximum 60

How many: 2 nationwide

See the technical sheet
Top of a category: The full-screen poster that opens a category page, in the event’s municipalityThe full-screen poster that opens a category page, in the event’s municipality. Drawn area: screen width × 620 px, 16:9, cropped to the screen.Your ad
Aspect ratio
16:9, cropped to the screen
Drawn area
screen width × 620 px
Text zone
bottom 45%

Palco writes on top

  • “Advertising” label and category
  • Event name
  • Date and municipality
  • “Tickets” button

It is not a crop: it is where you should not put what matters in your cover. A poster with the artist's name at the bottom ends up with it under the title we write.

The artwork is the event cover

There is no separate file to send. The cover already on your event serves every placement with artwork: stored as WebP, 16:9, up to 1920×1080 px. That is a ceiling, not a guarantee — a smaller cover stays smaller, because pixels that do not exist are not invented. JPEG, PNG or WebP up to 8 MB, and the photo metadata does not survive the trip.

Book it yourself in the dashboard.

Top of a city

The full-screen poster that opens a city page

€7.00 per day · excl. VAT

Minimum 3 days, maximum 60

How many: 2 per municipality

See the technical sheet
Top of a city: The full-screen poster that opens a city pageThe full-screen poster that opens a city page. Drawn area: screen width × 620 px, 16:9, cropped to the screen.Your ad
Aspect ratio
16:9, cropped to the screen
Drawn area
screen width × 620 px
Text zone
bottom 45%

Palco writes on top

  • “Advertising” label and category
  • Event name
  • Date and municipality
  • “Tickets” button

It is not a crop: it is where you should not put what matters in your cover. A poster with the artist's name at the bottom ends up with it under the title we write.

The artwork is the event cover

There is no separate file to send. The cover already on your event serves every placement with artwork: stored as WebP, 16:9, up to 1920×1080 px. That is a ceiling, not a guarantee — a smaller cover stays smaller, because pixels that do not exist are not invented. JPEG, PNG or WebP up to 8 MB, and the photo metadata does not survive the trip.

Book it yourself in the dashboard.

Sidebar

Column beside the search results

€10.00 per day · excl. VAT

Minimum 3 days, maximum 60

How many: 3 in search

See the technical sheet
Sidebar: Column beside the search resultsColumn beside the search results. Drawn area: 280×108 px, 2.6:1.Your ad
Aspect ratio
2.6:1
Drawn area
280×108 px

Palco writes on top

  • “Advertising” label
  • Category icon

And outside the artwork

  • Date and time
  • Event name
  • Municipality
  • Price from

Shows on wide screens only. The results column is hidden below 980 px, so on a phone this placement does not exist.

The artwork is the event cover

There is no separate file to send. The cover already on your event serves every placement with artwork: stored as WebP, 16:9, up to 1920×1080 px. That is a ceiling, not a guarantee — a smaller cover stays smaller, because pixels that do not exist are not invented. JPEG, PNG or WebP up to 8 MB, and the photo metadata does not survive the trip.

Book it yourself in the dashboard.

Weekly letter

One of the three top placements in the weekly agenda email, sent on Thursdays

€12.00 per day · excl. VAT

Minimum 7 days, maximum 28

How many: 3 per municipality

See the technical sheet
Weekly letter: One of the three top placements in the weekly agenda email, sent on ThursdaysOne of the three top placements in the weekly agenda email, sent on Thursdays. This placement carries no image.Weekly letterYour ad
Aspect ratio
no image

And outside the artwork

  • “Featured” label
  • Event name
  • Date, municipality and price from

This placement carries no image

The letter is an email and draws no covers: the paid placement is a labelled line of text at the top of the agenda. The letter is 600 px wide.

Book it yourself in the dashboard.

You don't buy first place

You buy being in the placement for the days you choose. The running order rotates every day among whoever is there: with five placements on the home poster and five advertisers, each one leads one day in five. It's arithmetic, not a draw — you can check it.

Weekends and public holidays: +20%

Provisional. The final rate card lands once we have two weeks of measured traffic — selling a number that doesn't exist yet would ruin the first invoice.

What gets measured

Tickets sold, not impressions. Each placement carries its own code, and the sale that comes from it stays tied to it — through the same attribution that already serves affiliates.

Ready when you are.

The account is free and takes a minute. You decide to publish only when the page looks the way you want.

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